Ancestry Brings Family History Alive With New Features
PROVO, UTAH (November 29, 2011)
–
Ancestry.com, the world’s largest online family history resource, today
announced the availability of a new, upgraded version of its
Ancestry.com Mobile app for iPhone, iPad, and iPod touch with
features designed to enable more rewarding discoveries as users build,
update and share their family trees. The Ancestry.com mobile app, which
to-date has been downloaded more than 1.7 million times, is now
available for free from the Apple App Store.
This upgrade adds three new features to Ancestry.com’s existing family history app:
Ø
“In-app
purchasing,” which allows non-Ancestry.com subscribers to view, then
buy fascinating historical records about their ancestors – such as World
War I draft cards, Census records,
birth/death certificates, and school yearbook photos, from among
billions of historical documents in the Ancestry.com database
Ø
A
“Shaky Leaf” hinting feature that employs predictive analytics to
suggest possible new connections between a user’s family tree and
undiscovered documents in the world’s largest family
history database
Ø
A new
merge feature, which automatically identifies and extracts information
about family members from historical records so users can quickly and
easily update their family tree
“Our
goal with the new Ancestry.com mobile app is to enable more people to
discover their family history through our billions of historic records,
and allow
them to share their findings easily with others,” said Eric Shoup,
Senior Vice President of Product at Ancestry.com. “Our ‘Shaky Leaf’
hinting feature has resulted in tens of millions of successful family
history discoveries online and it’s now accessible
to our growing mobile user base.”
For
users new to Ancestry.com, the latest iOS app provides an easy way to
get started by giving access to relevant historical documents on the
site without
a subscription. For existing Ancestry.com members, the new app gives
them the ability to grow their tree using Ancestry.com records and share
them with others while on-the-go.
The Ancestry.com mobile app offers many
of the most popular features available in the online version of
Ancestry.com’s industry-leading family history website, including the
ability to add and edit family information, view and share documents and
photos, take and attach photos and create and navigate
multi-generational family trees.
To get started,
download the free Ancestry.com mobile app to an iPhone, iPad, or iPod touch, and
either register for a new, or log in to an existing Ancestry.com account
and choose a family tree. Ancestry.com subscribers can download family
history records in the app free of charge. Non-subscribers pay a special
introductory price starting at $0.99 for
each record purchased through the Mobile app’s “in-app purchase”
feature.
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